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Evolving a Marketing Team to Support the ‘Member First’ Vision at LinkedIn

Kate Bullis, SEBA International

Nick Besbeas, Vice President of Marketing at LinkedIn, and Kate Bullis, Managing Partner at SEBA, discuss LinkedIn’s marketing shift to brand awareness, its ‘members first’ focus, and the strategy for engaging members to spread LinkedIn’s story around the world.

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Thought LeadershipKate BullisNovember 5, 2013
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